Merchant Services is one of those necessary evils of doing business. You pretty much despise the persistence of salesman and telemarketers on a daily basis. I think most of us can relate to giving into an "opportunity" for better rates to save a gob of money. Only to find out later the pitch was too good to be true, or there were some major details left out of the negotiation. With all the businesses getting burned like this, it's no wonder the merchant services industry is getting a bad rap. 

Perhaps it's not entirely the fault of the army of merchant services sales reps trying to make a dollar. Did you know most merchant service reps dont last more than 2 years in the field. There's simply too much to learn about every industry and product in such a short amount of time. That can be overwhelming for a sales guy and if they can't handle rejection they resort to desperation tactics. That's why many processor train their agents with a "dont ask, don't tell" philosophy.

Merchants need a Truth Serum to weed out the speciaist from the noobies pounding the pavement. Holding them accountable will distinguish whether or not they will earn your business, and will actually give businesses something to reference if/when the service isn't matching up. 

Your current credit card processor may actually be a great fit for your business. It's just a matter of having the right rep that can pull through for you. If that's not an option, you can always count on Bankcard Revelation Advisors to assist you.  

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